Who We Are

Route Thirty Six Ltd (‘we’ or ‘us’ or ‘our’) gather and process your personal information in accordance with this privacy notice and in compliance with the relevant data protection Regulation and laws. This notice provides you with the necessary information regarding your rights and our obligations, and explains how, why and when we process your personal data.

Route Thirty Six’s registered office is at Red Poll Barn, Wootton Park Farm, Alcester Road, Wootton Wawen, B95 6HJ and we are a company registered in England and Wales under company number 10533939. We are registered on the Information Commissioner's Office Register; registration number ZA357669, and act as the data controller and data processor when processing your data. Our designated Appointed Person is Jack Rossiter, who can be contacted at the above address, or on

Information That We Collect

Route Thirty Six processes your personal information to meet our legal, statutory and contractual obligations and to provide you with our products and services. We will never collect any unnecessary personal data from you and do not process your information in any way, other than as specified in this notice.

The personal data that we collect may include, but may not be limited to the following:

  • data relating to your identity (including name, data of birth, gender, photographs, passport, National Insurance Number, immigration status, marital status, dependants),
  • contact details (business and home address, telephone numbers, email addresses),IT information
  • information related to your access to our systems (login details, IP addresses, log files, access/times/duration of use, location).

We collect information in ways that may include, but may not be limited to the following:

  • Emails
  • webforms
  • in writing
  • via post
  • via software
  • online

How We Use Your Personal Data (Legal Basis for Processing)

Route Thirty Six takes your privacy very seriously and will never disclose, share or sell your data without your consent; unless required to do so by law. We only retain your data for as long as is necessary and for the purpose(s) specified in this notice. Where you have consented to us providing you with promotional offers and marketing, you are free to withdraw this consent at any time.

The purposes and reasons for processing your personal data are detailed below:

  • Marketing communications usage (whether you open links, or not, etc)
  • To send you direct marketing communications by email and push notifications. Direct marketing communications inform you about promotions or other similar activity, about Route Thirty Six and affiliated brands' products and services, and ask you to complete questionnaires and surveys, for example.
  • Competitions, surveys, prize draws and other special offers/promotions

The legal basis for us collecting your data is through your consent, or for legitimate interests. You have the option to remove this at any time by clicking the ‘Unsubscribe’ links on our communications, or by contacting us directly at

Your Rights

You have the right to access any personal information that Route Thirty Six processes about you and to request information about:

  • What personal data we hold about you
  • The purposes of the processing
  • The categories of personal data concerned
  • The recipients to whom the personal data has/will be disclosed
  • How long we intend to store your personal data for
  • If we did not collect the data directly from you, information about the source

If you believe that we hold any incomplete or inaccurate data about you, you have the right to ask us to correct and/or complete the information and we will strive to do so as quickly as possible; unless there is a valid reason for not doing so, at which point you will be notified.

You also have the right to request erasure of your personal data or to restrict processing (where applicable) in accordance with the data protection laws; as well as to object to any direct marketing from us. Where applicable, you have the right to data portability of your information and the right to be informed about any automated decision-making we may use.

If we receive a request from you to exercise any of the above rights, we may ask you to verify your identity before acting on the request; this is to ensure that your data is protected and kept secure.

Sharing and Disclosing Your Personal Information

We do not share or disclose any of your personal information without your consent, other than for the purposes specified in this notice or where there is a legal requirement. All processors acting on our behalf only process your data in accordance with instructions from us and comply fully with this privacy notice, the data protection laws and any other appropriate confidentiality and security measures.

Safeguarding Measures

Route Thirty Six takes your privacy seriously and takes every reasonable measure and precaution to protect and secure your personal data. We work hard to protect you and your information from unauthorised access, alteration, disclosure or destruction and have several layers of security measures in place, including: Encryptions, restricted access, IT authentication, firewalls, anti-virus/malware etc.

How Long We Keep Your Data

Route Thirty Six only ever retains personal information for as long as is necessary and we have strict review and retention policies in place to meet these obligations.