Create
Rule is a collaborative environment that allows brand, retailer and agency teams to work together to generate and distribute Retail Media content.
Understand the retail space available for sale, maximise ROI, review & approve in a collaborative central system and see what’s live in any store on any given date.
Understand the space you have in your network, how many stores sell Product A? How many stores have window poster space? What quantity of alarm covers are in each store? Rule not only answers these questions, but provides insights to maximise the space you can sell within your retail media network. Ensure messages are targeted to the right location at the right time.
Rule’s streamlined, fast-moving and collaborative approvals and feedback system gives its users the ability to instantly amend artwork following stakeholder approval. With Rule’s smart logic determining and automating distribution, retail media ads can be allocated to target specific locations without the need for marketing teams to perform manual and time-consuming tasks. It’s never been easier to get the right content to the correct store with such precision, scale and speed.
Rule’s content automation and Multiply features can generate and scale thousands of regionalised, digital assets allowing your business to sell promotional space or launch campaigns across the RMN quickly, increasing speed to market.
With so many locations, regions and store layouts, mistakes are bound to happen. That’s why we built Rule AI, an intelligent safety net designed to catch mistakes before they hit production. Our platform instantly scans your campaign briefs and creative assets—including static imagery and video—to flag contradictions and brand inconsistencies. With Rule AI handling the technicalities, you’re free to focus on what matters most: creating great content.
See how some of the best known brands in the world are benefitting from Rule
Your campaigns can move faster! Ready to rule the future of retail marketing? Automate your campaigns and reclaim your team’s time and scale production, on time, on brand, AND on budget.
